Sunday, September 30, 2012

Homework for class 10/2

I wanted to post the homework for all students who had to leave early or were unable to come to class on Thursday.
What I want to see on Tuesday is different for every student at this point.

What I want to see is this:

- Logo: If you have made a decision on your logo and know where you are going refine it and lets move forward. But to be honest, I would say 80% of you still have a lot of work to do. I want to see various logo explorations where you think about tag line, type faces, colors and variations to the icon. Bring in at least 10-12 options where you have thought about all these things in various ways.

- Business Cards: (1 person and general card) Should include: persons name, title, phone, email and url. Think about size and shape of card. Could it have dual use? Based on several of the cards I saw last week keep that type size smaller (7-8.5 pt size?) and play with subtle design details on the card.

- Food Truck: Some people may be getting really close to completing this. Others and a lot of you still need to explore on 2-3 different ideas.

- Menu: Everyone would have 1 take way menu. What will that look like and how will it relate to all the above materials?

- Additional Application: This can be anything. BUT, just bring in a t-shirt design or something will not count. Think conceptual and how it will enhance your brand. I would love to see how you think your food should be packaged? Or a website? Or an ordering app?..... You of course could do additional swag (tees, buttons, stickers) but these do not count for this application.
Have a mock up of some sort.

-Lastly, I would just start on your process book. Have a few pages...anything! Start thinking about it!

See you all Tuesday!

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